Effect of Creativity and Accountability on the on the Performance of East-Central Africa Division Office of the Seventh-Day Adventist Church
Abstract
The objectives of this study were to establish the effect of creativity and instilling accountability, on the performance of East-Central Africa Division Office of the Seventh-day Adventist Church. Literature review was done considering; strategic leadership, the characteristics of strategic leaders, performance indicators, strategic leadership and performance. The study was anchored on Contingency leadership theory. A conceptual framework showing the relationships between the independent and dependent variables of the study was projected with a summary of the operationalization of the variables. The researcher used a quantitative survey design. The target population of the study was forty (40) leaders in various levels of the ECD and it was a census study. The response rate was 100%. Data was collected using a questionnaire which was validated and its reliability tested using the Cronbach alpha. Data was analysed by use of descriptive statistics and hypothesis tested by correlation coefficient and regression analysis. The findings of the study show that creativity and accountability has moderate effect on performance. The findings greatly inform future studies on the influence of strategic leaders' characteristics on performance in faith based organizations and finally it will be of great help to the General Conference of the Seventh-day Adventist Church and many other Christian based institutions policy makers, when they review and come up with their working policies. The following are the recommendations; the top leadership of ECD should focus on ensuring that accountability is implanted in the organization's culture. The researcher recommends that it is good to try to support creativity of leaders and employees at large. Finally, the organization may consider increasing the number of female leaders in all levels.
Keywords: Creativity, Accountability, Performance & Seventh-Day Adventist.
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